Category: Thinking Thursday

Category: Thinking Thursday

Thinking Thursday: Entrepreneur I.Q.
It Can Be Done…Don’t Listen to Critics…Do It!

Entrepreneur Inspirational Quote (I.Q.) to help motivate you towards success as a small business owner…

To Quote the Chinese Proverb:
“The person who says it cannot be done should not interrupt the person who is doing it.”

Don’t let anyone tell you that you can’t accomplish all you want in business (and in life.)

Roll up your sleeves and get to work!

Success comes to those who take action and find new ways to do what was once considered impossible.

Please share this (simply copy and paste into your social media):
Entrepreneur IQ: Ignore the critics and believe in yourself to #MakeBusinessBloom and achieve the impossible … http://bit.ly/entrepreneuriq

Tweet your thoughts and additional topics to: @eRoseWeb

We appreciate your continued interest and we look forward to hearing from you about ways to help fellow Entrepreneurs Make Business Bloom.

Stop and Smell the Roses…Remember to Enjoy being an Entrepreneur!

rose

Category: Thinking Thursday

Use Your Entrepreneur I.Q. and Show Up for Success

Our Entrepreneur I.Q. (Inspirational Thought) for Thinking Thursday is about the importance of showing up. The quote below can be interpreted many different ways, here are some thoughts on how I see it as an inspiration for Small Business Owner Entrepreneurs.

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Eighty percent of success is showing up.
– Woody Allen

Success is not really about having the best idea…but instead it usually is about either getting to the market first or consistently getting out there with marketing, taking action and making improvements.

For small business success a key factor is to show up in a specific niche market with your marketing and promotions.

Show up for Leadership…Show your clients and employees that you are dedicated to them by being there when you are needed. What do Life and Business have in common they are often about relationships. Showing up for your clients and employees can make a huge difference in your long term success.

Longevity…Showing up in this case refers to persistence. There are many small businesses that need to demonstrate longevity before they can really be successful, for example most people don’t want to hire a home improvement contractor that just hung out an open for business sign. They want to deal with someone experienced, who has been around for a while and who will continue to be around for a while – so they will be there when they need them. As statistics tell you this is easier said than done with many businesses not making past the first couple of years. If you are just getting started do what you need to do to survive, and remember most of the overnight successes you hear about have really been at it for a decade or two!

Marketing…Make sure your business is showing up where your prospects are. Whether that means a website that shows up well on their smartphone, or meet them online using their favorite social media platform, or getting in front of them face-to-face at a Chamber of Commerce or Industry Event. Be There!

Please share this (simply copy and paste into your social media):
Use your Entrepreneur IQ! Eighty percent of success is showing up to #MakeBusinessBloom … http://bit.ly/entrepreneuriq

Tweet your thoughts and additional topics to: @eRoseWeb

We appreciate your continued interest and we look forward to hearing from you about ways to help fellow Entrepreneurs Make Business Bloom.

Stop and Smell the Roses…Remember to Enjoy being an Entrepreneur!

rose

Category: Thinking Thursday

4 Easy Resolutions for Success in Marketing Your Small Business throughout 2017

Already having trouble keeping focused on your 2017 New Year’s Resolutions? Setting resolutions is the norm at this time of year. Of course, we often get overzealous and set goals that are unrealistic. This year I want to suggest four simple marketing resolutions for your small business that are easily achievable and some tips and techniques on making them a reality.

Resolution #1: Update Your Website Content More Frequently

newcontent350If you only change the content on your website randomly or once a year, then make a resolution to update some of the content at least quarterly. If your business solves different problems at different times of the year, this is a great thing to highlight. You could highlight the benefits to different targeted prospects and change them up on a quarterly basis, or maybe put a featured product, service, or employee at the forefront on a rotating basis.

It is important to show not only your prospects that you regularly update your website, but also the search engines come back and look for new content. When the search engines find new content that is one of the factors they use to move you higher in the rankings (because they know you are still in business and looking to share timely information.) If you already have a consistent plan on updating your web content, simply increase the frequency in your system and make sure you are promoting these changes or new info through social media.

Resolution #2: Increase Your Social Media Influence

socialinfluence375Most small business owners don’t have much time to dedicate towards these platforms, so make the best use of your time by connecting with the top influencers related to your industry. Social Media has the word social in it for a good reason. Social Media is meant to be conversational and build relationships online.

Find the platform or platforms where your clients tend to go (if you don’t know ask them). For example, if you are B2B that may be LinkedIn, if you are focused on consumers maybe it is Twitter. Establish yourself on that platform by adding valuable information of your own (not a sales pitch but info helpful to your prospects).

Look for the top 5-10 influencers in your industry or region, follow them on the platform that you know your clients to be on. Keep an eye out for ways to join in on conversations that these top influencers are involved in, make sure you are adding value as well as complimenting the influencer. You might be surprised how often these top influencers will engage with you and not only do you start to build a relationship with them but establish yourself as an additional authority to their followers.

Resolution #3: Grow Your E-Mail Marketing List

marketingshift325While social media is great at increasing exposure to new prospects, you should remember that those prospects in effect belong to the platform. You may not be able to control if and when they see your updates, and what happens if that platform goes out of favor? When you get a signup to your email marketing list, these are people who have agreed to hear from you directly and if a specific platform changes how they display your info or disappears entirely you still retain contact with your email prospects. You may need to get creative with your promotions and newsletters to gain an audience through your own email marketing list, but getting these highly-qualified leads into your own email list can be invaluable.

Resolution #4: Add Videos To Your Marketing (‘Live’ if possible)

As I have mentioned previously live videos are currently a large focus of Facebook and can help you be found more easily. Overall adding videos to your marketing whether it is live or recorded can add the storytelling feature that many prospects are looking for.

Resolved: I Will Keep My Resolutions in 2017!

It’s easy to say you are going to do something different this year, but the trick is to establish the new habit or remind yourself frequently enough to keep these resolutions top of mind. Whatever CRM or To-Do list you use add recurring tasks for these resolutions for a frequency that is realistic, whether that is weekly, monthly, or quarterly. If you miss a to-do for the resolution don’t give it up, success is about perseverance. Don’t spend time worrying that you missed one of these new resolutions on your to do list just make sure you do it the next time and pat yourself on the back for doing it more than the previous year. For most businesses, success is achieved as a marathon and not as a sprint.

We encourage all Entrepreneurs and Small Business owners to make at least one of these resolutions for 2017. While we would ideally like to work with you on these resolutions to help Make Your Business Bloom online, we mainly want to encourage your continued success with this article.

Please let us know if these resolutions have inspired you to improve upon your small business marketing for 2017, and join our conversation with any feedback or how you applied the suggestions above to Make Your Business Bloom!

Stop and Smell the Roses…Remember to Enjoy being an Entrepreneur!

rose

Category: Thinking Thursday

Unlimited Creativity for Small Business Success – Entrepreneur IQ

How do small businesses continue to be successful in the long run. Simple…Creativity.

Small business often provide solutions that their larger competitors don’t think of, and use their creativity to innovate more quickly. Our Entrepreneur IQ (Inspirational Quote) below is meant to encourage you to flex your creative brain muscles on a regular basis.

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Whether you provide services or products it is critical to continue to use your creativity to innovate solutions to your clients challenges. As a small business owner myself I know that this is often easier said than done.

A small business pulls us in all different directions and we wear many hats. Creativity is not limited to one aspect of business. Whatever hat you are wearing use your creativity to try to improve your business, more efficient operations, better solutions for clients, improved customer service, innovative marketing ideas. Alright you might not want to be too creative with your bookkeeping or accounting if you are looking for funding, but most other aspects of your business will thrive if you take a little time to think about them in a little different way.

What project are you about to work on, can you use more creative thinking to improve your results? We would love to hear what you come up with, please share your successes with us!

Category: Thinking Thursday

Start Now or you will never finish…Entrepreneur IQ

Taking action in business is one of the critical keys to success, while planning can be helpful there is a limit to its usefulness, especially if while you are planning someone else is building a dominant market share in your industry or local area.

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This is our Entrepreneur IQ (Inspirational Quote) for Thinking Thursday…is there a project or new idea for your small business that you have been putting off?

The time is now to get started!

Personally, I have a tendency to over prepare and plan so that everything will be ‘perfect’ right from the start. I have recently been working on changing my focus to ‘excellence’ in the long-term. Perfection is not an attainable goal, and the important thing in life as in business is to get started, learn from your challenges and continue to improve on the road to excellence.

What is the project or goal that you have been putting off?

Get started right now and then send me a follow-up, thanks in advance for sharing!

Category: Thinking Thursday

Entrepreneur I.Q. Learning from Life Experience

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No matter what industry or profession you have chosen there is always something more to learn, especially from interactions with others.

What have you done to take advantage of the learning opportunities surrounding you to improve yourself or your business?

Category: Thinking Thursday

Entrepreneur IQ – Soar like an Airplane during the tough times.

Our Inspirational Quote today comes from a fellow Entrepreneur who revolutionized his industry, Henry Ford. We all have times when it seems that business (and life for that matter) have been pulling us down. That is the time to make sure to keep moving forward despite the difficulties. It is at these times where we can have the greatest impact. Just like the airplane taking off against the wind, perservering through the tough times makes our businesses stronger and often can help it take off to the next level.

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“When everything seems to be going against you, remember that the airplane takes off against the wind, not with it.”
– Henry Ford

Please share this (simply copy and paste into your social media):
Entrepreneur IQ – Soar like an Airplane during the tough times in Small Business and Marketing #MakeBusinessBloom … http://bit.ly/entrepreneuriq

Tweet your thoughts and additional topics to: @eRoseWeb

What words of wisdom would you share with fellow Entrepreneurs on overcoming the difficulties in business? Share your story or advice on strategies to come out on top when faced with adversity in business.



Stop and Smell the Roses…Remember to Enjoy being an Entrepreneur!
rose

Category: Thinking Thursday

Thinking Thursday – Persistence is the Key to Winning in Small Business Marketing!

WinnersDontQuit650We have found the key in small business is persistence and adapting to the needs of your customers.

What advice would you offer to fellow Entrepreneurs?

Please share this (simply copy and paste into your social media):
Thinking Thursday, Persistence is the Key to Winning in Small Business Marketing #MakeBusinessBloom … http://bit.ly/entrepreneuriq

Tweet your thoughts and additional topics to: @eRoseWeb

We appreciate your continued interest and we look forward to hearing from you about ways to help your fellow Entrepreneurs Make Business Bloom.

Stop and Smell the Roses…Remember to Enjoy being an Entrepreneur!

rose

Category: Thinking Thursday

Thinking Thursday Entrepreneur IQ (Inspirational Quotes for Small Business Owners)

On Thinking Thursday we feature Entrepreneur IQs (Inspirational Quotes meant to reinvigorate your mind and spirit or make you think about how to improve your business.)

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Are there topics or articles of particular interest you want to help you improve your business, improve various aspects of your small business like HR, Operations, Finance? As with all our topics we encourage your participation and topics that you feel would be of interest to yourself and other small business owners.

Please share this (simply copy and paste into your social media):
Thinking Thursday featuring Entrepreneur I.Q. and articles to consider new ways to #MakeBusinessBloom … http://bit.ly/entrepreneuriq

Tweet your thoughts and additional topics to: @eRoseWeb

We appreciate your continued interest and we look forward to hearing from you about ways to help your fellow Entrepreneurs Make Business Bloom.

Stop and Smell the Roses…Remember to Enjoy being an Entrepreneur!

rose

Category: Thinking Thursday

Thinking Thursday – Adding Value to Customers for a Worthwhile Life

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It doesn’t take a genius to figure out if you help others get what they want, then you will benefit as well. What unique ways do you have of adding value to your customer’s lives? Take some time today to think about how you can help others succeed in business (or in general.)

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Only a life lived for others is a life worthwhile.” – Albert Einstein

We thought this was a timely quote in that the Pope will be visiting and the Annual World Meeting of Families is taking place in Philadelphia area this week. Pope Francis has a focus on helping others and while we can’t make that our full time mission, giving back does have advantages.

Many businesses these days focus on giving back to the community and there are a lot of stories where this comes back around to benefit their growth. Take some time today and think about how you can best help others, whether that is customers or just friends and family.

Please share this (simply copy and paste into your social media):
Thinking Thursday featuring Entrepreneur IQ, help others to others to #MakeBusinessBloom … http://bit.ly/entrepreneuriq

Tweet your thoughts and additional topics to: @eRoseWeb

 
Stop and Smell the Roses…Remember to Enjoy being an Entrepreneur!
rose

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