Thanksgiving is almost here, but this year the Christmas music started right after Halloween. The temperatures are cooling and there is holiday shopping in the air! While most small businesses will probably not have their biggest sales day of the year on Small Business Saturday, I am glad it is gaining popularity. Let’s face it people want bargains and small Read more…
Want to improve the results of your marketing? We want to share some of the findings from the scientific approach to testing marketing, a field called neuromarketing. Specifically some small business applications to the book Buy-ology: Truth and Lies About Why We Buy, by Martin Lindstrom. While not his most recent work on the topic, I came across other marketers Read more…
Mari Smith @marismith is a Facebook Marketing Expert who spoke at the recent Social Media Success Summit #SMSS15. She provides a lot of great information for small business owners looking to promote their business through Facebook and Social Media Marketing in general. That is why we are featuring her and a just a few of the helpful tips she shared Read more…
Our Inspirational Quote today comes from a fellow Entrepreneur who revolutionized his industry, Henry Ford. We all have times when it seems that business (and life for that matter) have been pulling us down. That is the time to make sure to keep moving forward despite the difficulties. It is at these times where we can have the greatest impact. Read more…
While our clients are not only in the local area of Southeastern Pennsylvania, we have benefited from our association with a few local Chambers of Commerce. Today we highlight the President of the Delaware County Chamber of Commerce (@DelcoChamber), Trish McFarland @tjmac24. As a follower you learn about the many great events and resources of the Delaware County Chamber as Read more…
We have found the key in small business is persistence and adapting to the needs of your customers. What advice would you offer to fellow Entrepreneurs? Please share this (simply copy and paste into your social media): “Thinking Thursday, Persistence is the Key to Winning in Small Business Marketing #MakeBusinessBloom … http://bit.ly/entrepreneuriq“ Tweet your thoughts and additional topics to: @eRoseWeb Read more…
As you build your small business there are many things to consider in adding employees to keep your organization running smoothly. Organizational Politics is one of those factors that you may overlook. Are you encouraging innovation, do the departments you create work together or work for their own individual goals? If your new employees are new to the working world Read more…
Have you seen the new #StarWars trailer for #TheForceAwakens, honestly it is more like #TheMarketingForceAwakens don’t get me wrong I am really looking forward to both the movie and maybe even learning some marketing techniques. In fact it is already starting, this is the first time I remember that the trailer says ‘Tickets On Sale’ now so far in advance Read more…
When you either buy a new business or decide you want to shift the focus of your business, you may want to consider a name change and rebranding. If you have decided that rebranding is the way to go to change the perception of your small business you want to make sure to keep the customers the business has worked Read more…
Our goal on Featured Follower Friday is to spotlight the many resources available from our loyal followers and how our small business clients and fellow Entrepreneurs can benefit from what tips and resources they have to offer. During the last few months we have featured tips and resources from Authors like Carson Heady, Mahogany Dream, Doug and Polly White, as Read more…