Do you know about the resources available to Entrepreneurs and Small Business owners through your local SBDC or Small Business Development Center? Our Website Wednesday focus this week is on www.WidenerSBDC.org, the Small Business Development Center at Widener University (in Southeastern Pennsylvania). Widener SBDC provides one-on-one counseling, a series of educational programs and seminars, as well as online resources for Read more…
Attract and Engage your target audience the right way with some tips and tricks by learning a little more about the human brain and how it responds consciously or unconsciously to your marketing efforts. We want to share a good article we found at Entrepreneur Magazine (Entrepreneur.com) to help you continue to improve your marketing efforts for your Small Business. Read more…
Want to know if your website is going to meet Google’s mobile website standards for when Google changes their priorities to further reward mobile friendly websites? Google provides a website resource for you to test your website on mobile devices (at least according to Google standards): https://www.google.com/webmasters/tools/mobile-friendly/ Please keep in mind if you do have a separate mobile website you Read more…
Should I respond to a bad online review? That is a question many small business owners and entrepreneurs ask. Along with the best strategy for responding to online reviews. Getting a bad review online is probably not the end of the world, and it can even turn into a positive if properly handled. Before the dawn of the Internet you Read more…
Website Wednesday today features the website ABI Woodworking, who among other things offers custom signs for small business. These are not your run of the mill signs, they are decorative 3D relief signs carved in wood. Great for literally ‘hanging your shingle’ as they used to say, meaning to open your office, in case you have never heard that phrase. Read more…
The proper branding of your small business can often make a difference in your overall results, especially as you are getting started or undertaking a big marketing campaign. We ran across a short but helpful article with a great informative graphic that helps break down colors, fonts, and shapes in regards to how they are typically interpreted by people. Remember Read more…
This Thursday Ed Rose, the owner and founder of eRose Web will be giving a presentation summarizing social media marketing options and strategy for small business. This event was coordinated by David Beruh of Santander Bank and is open to all those interested in attending. More Details and RSVPs at www.meetup.com/Chester-County-Entrepreneurs/events/224250408/ Date: Thursday August 13th, 2015 Time: 8:30 a.m. to Read more…
Website Wednesday today features an awards, trophy and promotional products company that can help Entrepreneurs make a great impression with clients, prospects and employees. Award Connection can help Make Your Business Bloom! Award Connection offers a variety of products and services that can help any business (as well as many individuals and groups) with promotions and award related products and Read more…
Our trending topic this week comes from an article on Mashable.com regarding Google and their efforts at social media and recent news on Google+. We have found that as part of any online marketing effort for small business, you want to find as many ways as possible to get the link to your website on to Google run ventures. They Read more…
Yes we are online based marketing firm but we admit Marketing is not all about the online presence (although we believe it is a major part for most businesses.) With that said we want to share a little bit of info about Marketing at Trade Shows from our past experience. Selecting the Trade Show right for you… Know your target Read more…