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Category: Small Business

A Lesson in Marketing Consistency

There I go again! Not taking my own advice. I often tell my small business clients that consistency in marketing is critical to long term success, and it is very true…but often it is easier said than done, as most of my fellow small business owners / Entrepreneurs know all to well. For the last few months I have been Read more…


Trending Topic – Small Business Saturday

Thanksgiving is almost here, but this year the Christmas music started right after Halloween. The temperatures are cooling and there is holiday shopping in the air! While most small businesses will probably not have their biggest sales day of the year on Small Business Saturday, I am glad it is gaining popularity. Let’s face it people want bargains and small Read more…


Marketing Monday, Applying ‘Buy-ology’ for Small Business Entrepreneurs

Want to improve the results of your marketing? We want to share some of the findings from the scientific approach to testing marketing, a field called neuromarketing. Specifically some small business applications to the book Buy-ology: Truth and Lies About Why We Buy, by Martin Lindstrom. While not his most recent work on the topic, I came across other marketers Read more…


Featured Follower Friday – Mari Smith, Facebook Marketing Expert

Mari Smith @marismith is a Facebook Marketing Expert who spoke at the recent Social Media Success Summit #SMSS15. She provides a lot of great information for small business owners looking to promote their business through Facebook and Social Media Marketing in general. That is why we are featuring her and a just a few of the helpful tips she shared Read more…


Entrepreneur IQ – Soar like an Airplane during the tough times.

Our Inspirational Quote today comes from a fellow Entrepreneur who revolutionized his industry, Henry Ford. We all have times when it seems that business (and life for that matter) have been pulling us down. That is the time to make sure to keep moving forward despite the difficulties. It is at these times where we can have the greatest impact. Read more…


Thinking Thursday – Persistence is the Key to Winning in Small Business Marketing!

We have found the key in small business is persistence and adapting to the needs of your customers. What advice would you offer to fellow Entrepreneurs? Please share this (simply copy and paste into your social media): “Thinking Thursday, Persistence is the Key to Winning in Small Business Marketing #MakeBusinessBloom … http://bit.ly/entrepreneuriq“ Tweet your thoughts and additional topics to: @eRoseWeb Read more…


Website Wednesday – PoliticalSavvy.com ethically influence for maximum impact business

As you build your small business there are many things to consider in adding employees to keep your organization running smoothly. Organizational Politics is one of those factors that you may overlook. Are you encouraging innovation, do the departments you create work together or work for their own individual goals? If your new employees are new to the working world Read more…


The Marketing Force Awakens – Trending Topics to Market Your Small Business

Have you seen the new #StarWars trailer for #TheForceAwakens, honestly it is more like #TheMarketingForceAwakens don’t get me wrong I am really looking forward to both the movie and maybe even learning some marketing techniques. In fact it is already starting, this is the first time I remember that the trailer says ‘Tickets On Sale’ now so far in advance Read more…


3 Tips on Re-Naming or Re-Branding Your Small Business

When you either buy a new business or decide you want to shift the focus of your business, you may want to consider a name change and rebranding. If you have decided that rebranding is the way to go to change the perception of your small business you want to make sure to keep the customers the business has worked Read more…


Featured Follower Friday – Small Business Owners, Authors and other Tipsters

Our goal on Featured Follower Friday is to spotlight the many resources available from our loyal followers and how our small business clients and fellow Entrepreneurs can benefit from what tips and resources they have to offer. During the last few months we have featured tips and resources from Authors like Carson Heady, Mahogany Dream, Doug and Polly White, as Read more…


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