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Category: Marketing

How Small Business can Convert Prospects into Clients with Conversations on Social Media

Featured Follower Friday – Author Nicky Kriel @NickyKriel Nicky Kriel’s latest book – Converting Conversations to Customers: The Essential Guide to Social Media Sales Success is packed with a lot of good information for Small Business Owners and Entrepreneurs which is why she was chosen as our Featured Follower along with a sample of some of the good info in Read more…


Unlimited Creativity for Small Business Success – Entrepreneur IQ

How do small businesses continue to be successful in the long run. Simple…Creativity. Small business often provide solutions that their larger competitors don’t think of, and use their creativity to innovate more quickly. Our Entrepreneur IQ (Inspirational Quote) below is meant to encourage you to flex your creative brain muscles on a regular basis. Whether you provide services or products Read more…


Get Your Small Business Noticed in Social Media – Content Ignition

The author of The Content Code, Mark W. Schaefer (@markwschaefer), gave a presentation entitled Content Ignition: 10 Ways to Get More Economic Value from Your Social Media Content, and I want to share some observations and tips we can all benefit from as small business entrepreneurs. Basically in order to know where we are going in social media marketing we Read more…


Why should I want Pokémon Go around my small business?

Like most small business owners I don’t have time to play around with a lot of phone apps or play games on my smartphone, a game console or even on my computer. That makes it easy to be out of the loop when a new hot new trend comes out. I wanted to share some info with small business owners Read more…


Small Business Week – Encouraging the Entrepreneurial Spirit

This week take time to inspire Entrepreneurship in others! May 1st to May 7th is Small Business Week. I am proud to own a small business but more importantly to provide services that help other Small Business Owners and Entrepreneurs become more successful. If you are a small business owner as well, I applaud you wholeheartedly. No one really knows Read more…


Getting Found with Google…Simple as 1, 2, 3?

While Google typically plays it close to the vest on how they determine who gets highly ranked and who doesn’t there have been recent disclosures from Google that give good clues for you to optimize your website for a higher Google PageRank. Keys to Success on Google: Content, Links, RankBrain Content (Keyword Rich): Our philosophy at eRose Web has consistently Read more…


Entrepreneur I.Q. Learning from Life Experience

No matter what industry or profession you have chosen there is always something more to learn, especially from interactions with others. What have you done to take advantage of the learning opportunities surrounding you to improve yourself or your business?


A Lesson in Marketing Consistency

There I go again! Not taking my own advice. I often tell my small business clients that consistency in marketing is critical to long term success, and it is very true…but often it is easier said than done, as most of my fellow small business owners / Entrepreneurs know all to well. For the last few months I have been Read more…


Trending Topic – Small Business Saturday

Thanksgiving is almost here, but this year the Christmas music started right after Halloween. The temperatures are cooling and there is holiday shopping in the air! While most small businesses will probably not have their biggest sales day of the year on Small Business Saturday, I am glad it is gaining popularity. Let’s face it people want bargains and small Read more…


Marketing Monday, Applying ‘Buy-ology’ for Small Business Entrepreneurs

Want to improve the results of your marketing? We want to share some of the findings from the scientific approach to testing marketing, a field called neuromarketing. Specifically some small business applications to the book Buy-ology: Truth and Lies About Why We Buy, by Martin Lindstrom. While not his most recent work on the topic, I came across other marketers Read more…